Dǝve Derıso

That’s an esoteric question of “why do we do art?” Commerce. I picked graphic design because I wanted a job where i could wear heels to work like my sister.

Memory. This is a subject that’s near and dear to my heart, and because its also my job, its near and dear to my pocketbook.

Bonnie Tanaka (my Typography professor at SMC)

Dr. Douglas Nitz (my Systems Neuroscience professor at UCSD)

Before I took up science, I was pretty sure that I wanted to do art. I eventually decided that it wouldn’t pay the bills so I thought a business career might. Realizing that this was a soul-less endeavor, I went into psychology and though about medicine. After discovering that biology was a painful subject I decided to take a year off and go back into art.

During this year off, I asked a lot of deep questions, and in this case, even questioned art. Bonnie Tanaka was one of the only professors cool enough to give me a straight answer. We do art professionally for commerce.

A lot of friends had told me that art school was lame. That they made you sell your soul. For whatever that meant, I felt like it was a bad idea to try and sell a product of your emotions and creativity. Science seemed immune to such problems.

Tonight, just before bed, I dawned on me that science is not immune. I remembered the first few words of one of Dr. Douglas Nitz’s brilliant systems neuroscience lectures, which I have quoted above. Like graphic design, we do science professionally as commerce.

At the end of the day, I guess there is a difference between truth-seeking and doing professional research just as there is a difference between artistic expression and professional graphic design. Commerce. But does this take away its soul? I don’t know.

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